Skip to main content

​
Overview

The Content Calendar is built for marketing-focused agencies that need to plan, produce, and publish content across multiple channels for multiple clients. It replaces standalone tools like CoSchedule, Notion content boards, and spreadsheet-based editorial calendars.

​
Views

Switch between views using the toolbar at the top of the calendar:

​
Content Items

​
Creating a Content Item

Click + New Content or click any empty date on the calendar:

​
Content Statuses

The content production pipeline moves through these statuses:
Statuses are color-coded in all views for at-a-glance progress tracking.

​
Channel Management

Define the channels your agency publishes to at Settings → Content → Channels:
  • Add custom channels (e.g. “Client X Blog”, “Agency Newsletter”)
  • Assign a color per channel for calendar color-coding
  • Set publishing frequency targets (e.g. “2 posts per week”)

​
Filters & Views

Filter the calendar by:
  • Client — see content for one client at a time
  • Assignee — see what a specific team member is working on
  • Status — e.g. show only items in Review
  • Content Type — e.g. show only Video items
  • Channel — filter to a single publishing channel
Save filtered views as named presets with Save View — useful for per-client or per-team meetings.

​
Approvals Workflow

When a piece of content is ready for client review:
  1. Change the status to Review
  2. Mark it as Requires Client Approval
  3. The client receives a portal notification
  4. The client can Approve or Request Revisions with a comment
  5. On approval, the status advances to Approved automatically

​
Analytics Integration

Published content items feed directly into the Campaign Analytics module. Connect your publishing channels (Google Analytics, social media APIs) under Settings → Integrations → Analytics to pull performance data back into each content item automatically.
Content calendar analytics are available on Growth and Scale plans.